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Discoverβ€ΊDrinksβ€ΊMOORU β€” Spiced Probiotic yogurt Drink
DrinksLive on KickstarterKickstarter

MOORU β€” Spiced Probiotic yogurt Drink

A refreshing probiotic drink with real yogurt, bold spices, and modern energy.

Created by Ajith Poly Β· Launched Jul 25, 2026 Β· Closes Aug 31, 2026
Source: public Kickstarter page Β· all funding figures & images via KickstarterView on Kickstarter β†’
Raised
$712
Goal $9K
Backers
14
95 data points
Funded
8%
Of goal
Time Left
1 day left

BackerLens analysis

🟒 Outperforming the Drinks category average. This project has hit 8% of its goal, while the average live Drinks project on Kickstarter sits at 7% (15% above the category).

Lens Score: 7 / 100 β€” low potential.

Compare against 28 other live Drinks projects β†’

Funding trend

95 snapshots since launch Β· refreshed every 8 hours

Jul 26, 2026Aug 29, 2026

Backer growth

Back this project on Kickstarter β†’

BackerLens tracks the public Kickstarter listing. We are not affiliated with the creator.

Funding curve story

front loaded

Did not reach goal during the campaign window.

Front-loaded curve β€” most pledges came in the early days, typical of strong pre-launch lists.

day 1day 35

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LENS SCORE
7/ 100
Low potential

Based on funding velocity, backer momentum, target completion, and Kickstarter staff-pick status.

Target completion8%
Backers14
Days running34d
Staff pickNo
FORECAST
BETA
~$788
Predicted 9% of goal β€” at risk
● High confidence
How is this calculated? β€Ί

BackerLens uses an empirical Kickstarter funding curve: ~30% of final pledged comes in days 1-3, ~70% by 85% of duration, then a final-week push to 100%. We divide current pledged by where the curve says we should be at this point in the campaign.

Late-campaign forecast β€” most of the curve is already known, prediction is much more reliable.

This is an experimental model. Don’t bet sourcing decisions on a single number β€” the funding curve cross-section is just a heuristic.

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About this page. Project name, blurb, image, and funding figures are sourced from the public Kickstarter project page. The Lens Score, Early Momentum score, time-series funding curve, and category benchmarks are computed by BackerLens and are not part of Kickstarter’s published data.

BackerLens is an independent third-party analysis tool and is not affiliated with, endorsed by, or sponsored by Kickstarter. Kickstarter is a trademark of its respective owner.

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